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              IoWa VaLLey SCeNIC byWay
              GoaLS

               1.  Promote the unparalleled story of the IVSB through
                    its designation as a National Scenic Byway.

               2.  Stimulate the local economy in positive ways while
                    preserving the quality of life for residents along the
                    Corridor�
               3.  Work to strengthen nationwide awareness of the
                    IVSB by fostering marketing efforts. [or]

               4.  Strengthen nationwide awareness in the IVSB by
                    encouraging marketing strategies among local
                    communities and partners�                                         IOWA VALLEY SCENIC BYWAY
               5.  Preserve, maintain, and interpret the resources                    VISION STATEMENT
                    that contribute to the intrinsic qualities of the IVSB.
                                                                                      To promote national awareness of the extraordinary resources
               6.  Encourage authenticity and respect for the
                    traditional communities along the IVSB.                           of the Iowa Valley Scenic Byway while protecting its diverse
                                                                                      cultural, historical, and scenic assets. With the meandering
               7�  Create a framework with multiple partnerships for
                    the future community support, enhancement, and                    Iowa River as its ever present backdrop, the Byway is
                    stewardship of the IVSB.                                          envisioned as a path that interweaves the incomparable

               8.  Create a unifying thematic framework for                           culture-history and complementary stories of the Amana
                    interpretation of the IVSB’s intrinsic qualities.                 Colonies National Historic Landmark and the Meskwaki Nation
               9.  Develop wayshowing and wayfinding itineraries to                   tribal settlement with other rural ethnic enclaves within the
                    strengthen the visitor experience along the IVSB.                 Corridor.

               10.  Encourage the thoughtful placement of new
                    roadway alignments and a sensitive design of new
                    engineering and landscape developments.

               11.  Preserve particularly vulnerable and high priority
                    historic structures, sites, natural resources, and
                    landscapes through a broad array of conservation
                    and preservation options�
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